In mid April, Beijing will host this year Auto China motor show, the most important event for the Asian market. Nissan will try to expand its range with the addition of a new model, anticipated by a concept that will shake the auto show event.
The sedan concept, expected to be the star of the show, was developed with the help of Dongfeng and Zhengzhou, two local partners for Nissan.
Also featured will be the BladeGlider concept, making its Chinese debut, and Nissan’s latest global innovations, including the Autonomous Drive car.
Teana, Nissan’s flagship sedan, celebrates its 10th anniversary in China this year and a special edition Teana will be on display. The two latest introductions, the all-new X-Trail and the new NV200 Xtronic transmission.
Last year at Auto Shanghai 2013, Nissan unveiled the Friend-ME concept, attracting attention from both the media and the Chinese “Post-80s” generation.
This year at Auto China 2014, Nissan will reveal a new sedan concept for the Chinese digital lifestyle. The concept expresses Nissan’s passion and focus in the world’s most dynamic auto market.
Subsequent to Friend-ME in 2013, this concept car will be the second time for Nissan Design China, Nissan’s newest global design center located in Beijing, to realize a concept car design in collaboration with the Nissan Global Design Center under the leadership and direction of Nissan Senior Vice President and Chief Creative Officer Shiro Nakamura.