Land Rover will atend this year New York Auto Show and will also showcase a new concept. Called Discovery Vision Concept, the car anticipates the future design language of Land Rover and the shape of the next generation Discovery. „The bold new concept that will showcase Land Rover’s design vision for a new family of Discovery vehicles”, states the British manufacturer in an official press release.
Set to continue the premium character of the range, the concept will be built on Land Rover’s key principles of „emotive design, unrivalled capability and ultimate versatility… taken to new levels using customer-focused advanced technologies”.
To showcase the evolution of the future generation, Land rover published a short video of the concept, emphasizing the gadgets we will find inside. As other current manufacturers, Land Rover will follow a more minimalistic approach, concentrating on pioneering technology and connectivity. This means we will have a Discovery that can easily connect with your mobile phone or other devices. The interior will be more confortable, offering individual adjusting seats for both front and back passengers. The exterior design will be more commercial, adopting fluent lines, a more inclined windscreen continued with a panoramic roof and a new front fascia.
Gerry McGovern, Land Rover`s Design Director, declared: “Discovery has been pivotal in helping to build the foundations of the Land Rover brand. It is admired all over the world and loved by its strong customer base. We have created the Vision Concept to share the essence of Land Rover’s new age of Discovery and to debut a new, compelling, relevant design direction that connects on an emotional level with customers of today and tomorrow.”